News coverage by WSAW for the Rib Mountain Adventure Challenge, presented by the Town of Rib Mountain. The event returned bigger than ever, with 500 racers traveling from 500 states.

The Town of Rib Mountain’s Tourism Commission has awarded local non-profit IRONBULL a $12,000 sponsorship in support of the upcoming adventure race, the Rib Mountain Adventure Challenge.

Wisconsin Department of Tourism awarded the Rib Mountain Adventure Challenge a Joint Effort Marketing (JEM) Grant, drawing more racers than ever before.